Nary has a week gone by without someone asking me, “What does the name Richter7 mean?”  “Why did you select that name?”   “Does it have anything to do with the Richter scale?”
Here’s the answer.  Yes, it does have something to [...]

6 May 2010

(This is part two of a two-part series on what those dwelling in haunted residences can do to better lure in unsuspecting victims. Click here for part one.)
In my previous post I discussed how the majority of individuals living in [...]

29 October 2009

We live in a time of rapid evolution. Economic models are being turned on their heads. Newspapers are folding. The music industry is being forced to change and Hollywood is sure to follow. But this change isn’t limited to media. [...]

26 October 2009

May I offer a delightful – okay, useful – array of advertising insights from the latest issue of the Journal of Advertising Research. These key points are the result of empirical studies done by a number of different teams who [...]

19 August 2009

On the wall beside my desk sits a small bronze plaque. It was a gift, located in Italy, from one of my associates. On it are engraved just four words: “I am still learning.”
What’s unusual about that [...]

29 June 2009