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Evin Catlett on:

City to Slopes in How Long?

Our social media team just launched a new application on the Park City Facebook page that allows prospective visitors to quickly learn how long it will take them to get from their destination to Park City, Utah. This application, also [...]


Evin Catlett on:

R7 Weekly Retro

Checking in From Space
“Checking-in” using platforms like Foursquare, Gowalla, Whrrl, Facebook Places, among others, is popular for many reasons, including showcasing to your social graph the cool places you are frequenting. Now, imagine checking in somewhere unheard-of. This is exactly [...]


Larry Ross on:

Part 1 – Digital Marketing: Are You Ready?

The marketing industry is undergoing a dramatic transformation – from mass marketing to engagement with the individual. With the rise of new mediums, customers can share their opinions about products or services with millions of other individuals. This means that [...]


Tim Brown on:

Social Media Meets Your Reality

Suppose I get lucky enough to interview you for a job. I’ll get all prepared and you’ll get all prepared, and we’ll meet and talk and laugh (please tell me you laugh), and I’ll size you up and you’ll size [...]


Teri Gibson on:

Keeping On and Keeping Up

There’s significant chatter lately regarding how much the advertising industry is changing, how traditional agencies no longer exist, that the majority of projects have shifted into the digital realm, how everyone’s roles are more all-encompassing, all the new media offerings, [...]


Larry Ross on:

Facebook: The Pitfalls of Popularity

Facebook is no longer just a Web site — it’s a full-fledged platform. As an indication of its popularity, many users spend more time on Facebook than on e-mail, even using Facebook as their e-mail service. Unfortunately this means scammers [...]


Evin Catlett on:

Google Buzz launches

Google has launched Buzz, a service wrapped into Gmail which allows for quick sharing of pictures, videos, status messages, etc. with your Google Friends. You can also autopost to Twitter, Picasa, Flickr and more. It includes privacy [...]


Tim Brown on:

Coke Zero and Facebook

Every day brings a new opportunity for a big brand to develop a new Facebook application to promote or reinforce its brand. Some of them are disappointing, however, occasionally you come across an application that is original and entertaining.
One such [...]


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