Rumblings

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communication

Evin Catlett on:

Richter7 Weekly Retro

Exciting news going on this week:
Old Spice goes beyond hot-man-in-towel commercials
Men really do want to smell like Mr. Old Spice himself. Especially when Old Spice’s ad agency created customized video responses for their clients. Worked on me. http://bit.ly/deZyow
New York gets Wi-Fi [...]


Evin Catlett on:

Richter7 Weekly Retro

iPhone 4′s and Vuvuzelas have been dominating the news for the past few weeks.
1. Like a swarm of killer bees, this South African instrument – previously unknown to many – dominated the news, our ears and was a popular Twitter [...]


Gary Sume on:

New Media Meets Old Common Sense

I don’t know about you, but I can hardly wait until “new media” grows up and just becomes another medium.
Don’t get me wrong, I totally get the possibilities of companies being able to connect with customers on a level no [...]


Larry Ross on:

Part 1 – Digital Marketing: Are You Ready?

The marketing industry is undergoing a dramatic transformation – from mass marketing to engagement with the individual. With the rise of new mediums, customers can share their opinions about products or services with millions of other individuals. This means that [...]


Larry Ross on:

Avoid Having Your Email Being Marked As Spam

One major step in a successful email marketing campaign is to actually get your emails delivered so they can be read. Here’s a handy list of several things to ensure your emails won’t be sent to the spam folder by [...]


Evin Catlett on:

Google Buzz launches

Google has launched Buzz, a service wrapped into Gmail which allows for quick sharing of pictures, videos, status messages, etc. with your Google Friends. You can also autopost to Twitter, Picasa, Flickr and more. It includes privacy [...]


Dave Newbold on:

Why Advertisers Should Give Two Hoots, Or More, About Creativity. (Part One)

It was a sub-freezing December evening in Brno, Czechoslovakia, 1938.  Inside an ornate theater, however, public opinion was about to heat up following the premier of composer Serge Prokofiev’s unexpected score for the famed ballet, Romeo and Juliet.
Although Romeo and [...]


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