An app developer acquaintance of mine recently had an interesting encounter.
One day, he happened to ride in the same elevator as Steve Wozniak, one of the founders of Apple (in case you didn’t already know). Like so many people probably [...]

13 June 2011

Here at the agency, most of us are fans of all things Apple. iPads, iPhones, you name it, someone has it and everyone is talking about it. The latest from Monday’s Apple Worldwide Developer’s Conference is the new syncing service [...]

8 June 2011

It’s always nice to be recognized for doing what you love to do. Last weekend, Richter7 was awarded Best of State in the advertising category. It’s a prestigious recognition that critiques entries spanning the state.
Perhaps the best part, though, is [...]

6 June 2011

New blog post from one of our PR interns, Kylee Snelgrove:
I have my cell phone constantly attached to my hand! As I rush out of the door in the morning I search for my phone and realize it’s in [...]

6 June 2011

We have all heard talk about how the digital revolution is replacing traditional media, and that traditional media is in complete upheaval because of readership and audience shrinkage and bankruptcy. Many are professing the death of traditional media.
Traditional media [...]

23 May 2011

Remember in your college news-writing class when you were quizzed on all the rules in the AP Stylebook? Okay, maybe you didn’t take a news-writing class, but if you did, and you didn’t memorize the 3,000-plus entries, then you probably [...]

16 May 2011

We wanted to share some thoughts from our PR/Social Media intern, Kylee Snelgrove. Take it away, Kylee…
As a first-time contributor to this blog, I thought it would be best to start out with a little introduction about myself. My name [...]

6 May 2011

What a last couple of days it has been! From the white iPhone to a white Royal Wedding, and from President Obama’s jabs at Donald Trump to the death of Osama bin Laden, truly, this has been a week worth [...]

4 May 2011

We just finished our eighth annual Richter7 PR Student of the Year competition. And it was a screaming success! This annual scholarship competition recognizes one Utah university student who demonstrates superior skills in communication and public relations. We had dozens [...]

22 April 2011

Last night was the 2011 ADDY Gala, showcasing the best advertising of 2010. As usual, we were thrilled to see some of the incredible work coming out of Utah. We have some really impressive creative minds at work in our [...]

5 March 2011