2010 No Pants Policy
To beat the heat yet again this year, Richter7 decided to continue its now three-year tradition of the No Pants Policy. Not only will violators be fined a quarter for each offense by the “knickerbocker police,” we [...]

16 July 2010

The King’s Big Announcement:
While we were all enthralled in the media frenzy, LeBron James made NBA history last night, announcing his decision to play with the Miami Heat. Before the big announcement, “King” James decided to take a stab at [...]

9 July 2010

Something a simple enterprise software system can easily cost $100,000 and upwards.  It is no wonder that business buyers are turning more and more to the web as an integral part of their due diligence.
Realizing this, business-to-business (B2B) marketers are [...]

9 July 2010

I don’t know about you, but I can hardly wait until “new media” grows up and just becomes another medium.
Don’t get me wrong, I totally get the possibilities of companies being able to connect with customers on a level no [...]

28 May 2010

Google TV
With 4 billion people across the world watching TV, it is no surprise that Google has decided to bring television and the web closer together. Google TV will give customers access to the entire web on their television and [...]

21 May 2010

Looking back at a couple newsworthy tidbits you may have missed this week:
Google’s Nexus About-Face
You mean, Google actually failed at something?
Google announced in a blog post this week that the original strategy for Nexus One, which launched in January, had, [...]

17 May 2010

A quick rundown of some of this week’s highlights…
1. We have all seen Social Media come into play during recent world crises, such as the Chilean earthquake. So it is no surprise that platforms such as Twitter, Facebook and Flickr [...]

8 May 2010

Richter7 awarded Utah State University senior Courtney Lewis its 2010 $1,000 PR Student of the Year award last week. The seventh annual scholarship recognizes one Utah university student who demonstrates superior skill in communication and public relations.
“This is a [...]

3 May 2010

Suppose I get lucky enough to interview you for a job. I’ll get all prepared and you’ll get all prepared, and we’ll meet and talk and laugh (please tell me you laugh), and I’ll size you up and you’ll size [...]

20 April 2010

Publishers Bet Big on iPad
As reported by Reuters, many publishers are placing big bets that Apple Inc’s iPad will kick-start a commercially viable changeover to digital magazines and newspapers—even though few executives had laid hands on the tablet ahead of [...]

11 April 2010