Evin Catlett on:
Brilliant direct mail piece
POSTED IN Advertising, Case Studies on November 18th, 2009
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While everyone else is sending 6×9 postcards as direct mail pieces, these guys sent media buyers a cake with a file baked into it to promote the TV show Prison Break.
As it says in our Brand Model message: creativity makes good things happen. Kudos to the team who came up with this.
Via Ads of the World.


December 1st, 2009 at 5:01 pm (#)
Now if someone could just apply that kind of thinking to PowerPoint presentations just imagine how awesome your next end-of-the-quarter staff meeting could be. Really cool idea. Prison Break has been off air for a while now hasn’t it?
December 2nd, 2009 at 10:49 am (#)
Amen on the PowerPoint idea.
Re: Prison Break – not sure. To be honest, I never watched the show. I’m more of a Chuck fan, myself.